BRUCE and Denise Morcombe say they hope a movie about their relentless search for their son Daniel will help inspire other people coping with personal tragedies.
The couple has unveiled plans for a big budget production which will document Daniel's disappearance, the hunt for his abductor and the undercover sting that saw Brett Peter Cowan convicted of his murder.
While it will not be a documentary, the Morcombes will have input into the project and are keen to ensure it spreads the child safety message they have championed for more than a decade.Flanked by the film's director, Peter Cousens, and producer Rod Hopping, the Morcombes said they had signed up to the project because they felt they had "reached a place" where they could tell their story in a different way.
They unveiled an emotional trailer for Where Is Daniel? featuring the haunting voice of a 13-year-old boy telling how his parents had "lost him" but refused to stop looking.
Mr Morcombe said he and his wife understood the movie-makers would have to take artistic licence with the story, but he was confident they would get the couple's message across.
"We will have the ability to scrutinise scripts and certainly we will work very closely with the writers and Peter Cousens the director and Rod Hopping the producer to make sure that, as a family, we are really getting the right story across - the right interpretation of our journey," he said.
"It's not a documentary, it's a feature film, and we appreciate that artists see the world very differently to the parents of Daniel Morcombe.
"What they see and how they interpret it will be very, very interesting and we look forward to that journey.
"It will be difficult at times, but the story will be very important because I think it will hold important messages for other people - other parents - who have suffered or are suffering tragedy in their own lives.
"Everyone has their own personal grief.
Do you agree with the Daniel Morcombe story movie deal plans?
This poll ended on 23 May 2015.
Yes, what a wonderful way to get child safety messages across to the world
No, it's not neccessary, everyone already knows Daniel's story
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"An incredible number of people follow us and wish us well and when we talk to some of them and look at them we know something has happened to them in their life and they are drawing strength from us.
"That's a good thing and I think the movie will extend that globally, which is pretty exciting."
"We are very keen that this film takes the message that Bruce and Denise have taken their own pain and suffering and found a way to give it purpose and meaning," he said.
"It has had such an extraordinary effect on our Australian community and we believe the world will certainly embrace it.
"We believe the film will have some very profound messages - not only of the battle between good and evil and sweet revenge the Morcombes have served up to evil, but also the extraordinarily uplifting result Bruce and Denise have been able to create for themselves and our community in Australia and the world.
"Bruce and Denise came from very, very straight-forward, ordinary middle class Australian family and then this extraordinary thing happened to them and from that they have become extraordinary.
"That is inspirational in itself.
"There is also the thrilling part … the chase of the perpetrator and also the way the Daniel Morcombe Foundation has made such a turnaround in people's attitude to child safety."
He said most of the movie would be shot on the Sunshine Coast using actual locations from Daniel's story.
He hoped some of Australia's biggest stars would try for the lead roles, meaning the movie's budget could be anywhere between $5 million and $10 million.
It's very early days for us. We are in development and the script is yet to be written.
"We have a long journey ahead of us, but we are extremely excited."
The movie's producer, Rod Hopping of Heritage Films, described Bruce and Denise Morcombe as "reluctant heroes".
"They epitomise ordinary people grasping hold of their situation and turning it into the extraordinary," he said.
"The more we got to know their story in detail and the drama of this story, the more obvious it became to us that this story deserved to be told in a dramatic way - a cinematic way.
"Our goal is to take this story worldwide.
"We all know how valuable this story is and the production of a film makes it more accessible.
"We believe the production will make it more real and more strong, both in Australia and around the world."
Mr Morcombe said the decision to make the movie had been done in conjunction with Daniel's brothers, Bradley and Dean.
"They're really excited about it - they're looking forward to it," he said.
"They're a little nervous, like everybody, I think.
"We certainly consulted the boys before we took the big leap and they're very keen for us to proceed."